Advertising and Brands
Nowadays advertisers and brands are developing and exploiting their own media content worldwide, moving into live events and onto mobile platforms.
Counsel Strategy’s experienced advertising and brand consultants are at hand to offer specialist advice on the convergence of content, brands and platforms. We monitor and ensure global compliance of content across multi-jurisdictions and a multitude of delivery platforms, both below and above the line.
Counsel Strategy gives practical and commercial advice to some of the world’s best known brand owners, media and advertising agencies, production companies, platforms and celebrities, on all aspects of marketing and advertising compliance.
Our work includes: sponsorship of sports and live events, promotions, product placement, dark market strategy and compliance, advertising clearance and regulatory advice, brand protection and reputation management, trade mark work, commercial endorsements, licensing and merchandising arrangements, and new digital platforms.